Secrets to Getting the Most Out of Online Life Insurance Leads
With these four points, we share secrets to getting the most out of online life insurance leads.
Contact your leads immediately
There are several studies that prove contacting leads within 5 minutes are more likely to convert.
Forbes.com: The odds of contacting a lead if called in 5 minutes are 100 times higher versus 30 minutes. The odds of qualifying a lead if called in 5 minutes are 21 times higher versus 30 minutes.
InsideSales.com: People who follow up with web leads within 5 minutes are 9 times more likely to convert them.
Instant delivery SMS text or email
Make sure you can get instant delivery from your vendor. It can be an instant SMS text message or email. Set up a contact for the phone number/email address that delivers your leads and make it VIP so your phone buzzes when a new lead comes through. That way you will never miss a fresh lead.
Final expense leads
Many people shop for insurance and fill out several forms from different companies at once. Be sure to call or text these leads right away because usually the first agent they talk to will close the sale.
Get referrals before transition to sale
Sometimes the purpose of an appointment is to get another appointment. Receiving referrals can turn one lead into five or more. Before your transition to the sale, get the referrals and contact them (via text) mentioning that the person you are currently sitting with wants to help them out with the same program. Give every person your best presentation ever – they are the face of your referrals you’re going to be taking.
Need online life insurance leads? Contact us and we can get you pricing in your area.